Gamified list builder

Building audiences is now faster and friendlier. The redesigned list builder adds rolling date ranges — like “stayed in the last 90 days” — and clearer filters, so you can assemble the exact segment you want without wrestling with the tool.

• Rolling, relative date ranges that stay current

• Clearer, easier-to-combine filters

• Build precise guest segments in fewer clicks

• Lists that update themselves as guests qualify